Learning from the Motorcycle Industry

Ensuring the Success of Our Industry I have been studying the current contraction in the powersports industry and it scares me. As Harley sales boomed in the 1990s, the Japanese brands shifted to big twin products to capture some of that market. As a result, the industry experienced incredible sales for two decades, but they […]

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My Take on SEMA

I’m a proud SEMA member and volunteer. I have served in a variety of volunteer leadership roles in the association for nearly decade, and have been attending the SEMA Show since 1998 (20 years has gone by way to quickly). There is no doubt in my mind that the association and the show are a […]

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